Program Details – Graduate Certificate in Business Data Mining

The Graduate Certificate in Business Data Mining curriculum requirement is a minimum of 12 credit hours. All these hours can be transferred to the MS in Business Analytics, if you decide to enroll in that degree at a later date but before you file for the diploma in graduate certificate in business data mining.

Required Courses Prerequisites
MBAN 5733: Descriptive Business Analytics  
MBAN 5743: Predictive Business Analytics MBAN 5733
Common Electives – minimum six credit hours Prerequisites
MKTG 5243: Base SAS® Programming  
MKTG 5253: Advanced SAS® Programming MKTG 5243 or must have passed SAS® Certified Base Programmer Credential
MBAN 5510-5560: Short courses about current topics in analytics such as Web Analytics, GIS Applications in Marketing Analytics, Consulting in Analytics, Marketing Optimization, Using R for Analytics, Customer LTV Models in Analytics and so on.  
MKTG 5500: Current Topics in Marketing Analytics  
MBAN 5753: Advanced Business Analytics MBAN 5743
MBAN 5763: Advanced Marketing Research Analytics MBAN 5753
MSIS 5633 Business Intelligence, Tools and Techniques  
MSIS 5643 Advanced Data Base Management  

Note: For those who joined OSU in 2014, MBAN 5733 may be replaced by MKTG 5983 and MBAN 5743 may be replaced by MKTG 5963